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He, along with Merv Adelson co-founded film and TV outfit LORIMAR in 1968. The company would produce countless TV shows and films while he was there, including Dallas, Knots Landing, Falcon Crest, The Waltons, Eight is Enough, as well as films including The Fish that Saved Pittsburgh and Being There (distributed through UA), Escape to Victory (released through Paramount), and The Last Starfighter (released through Universal). The company would also self-distribute a few motion picture films as well. Months after LORIMAR's merger with Telepix Corporation (Telepictures), he left the newly named company for MGM/UA, and then his own programming entity, through distribution with Warner.
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